Netflix Social Content
On January 6 2016, Netflix was everywhere. Expanding to cover 130 countries, Netflix needed to drive awareness for their brand and their content offerings for the different markets. Our job was to make content easily shareable, giving it a consistent and honest brand voice throughout Asia, helping Netflix insert itself into everyday conversations.
My job: to watch TV.
My job was also to come up with multiple content ideas in a day, create multiple social posts in a week, keep up with social trends, and know what works for the different social media platforms - all within a set budget.
Although there were many boxes to check, Netflix Social was the perfect platform to experiment
and create interesting work.
Role: Concept, Art, Production
Company: The Secret Little Agency
Team: Andrew Seetoh